| Super Bowl Monday needs to be a holiday |
|
|
|
| Written by James Farmer | |||
| Tuesday, 31 January 2012 11:57 | |||
|
It is already a marketing holiday, just like black Friday is a holiday for sales. Advertisers will pay even more money for the biggest television event when they can cater to the I-don’t-have-to-wake-up-tomorrow-and-there-is-nothing-better-on audience. This influx of even more cash, according the many right wing pundits who believe in trickle-down economics, will stimulate the economy and kick us out of a recession. Even if that is a far stretch, the financial impact of the game is undeniable. Budweiser, Miller, Heineken and all other major beer company executives are salivating just thinking of the sales that will happen this weekend in bars across the world. Speaking of which, the impact of the new Sunday alcohol law should be felt in the pockets of fine drinking establishments all over Statesboro. This will be a Super Bowl to remember, and hopefully the last one with mandatory work the next day.
|





Super Bowl Sunday should be a national holiday. If a holiday devoted to giving thanks and eating turkey can lead to a long weekend, why can’t the Sunday and Monday of the Super Bowl have similar status? It’s time for Americans to face the music and realize the vast majority of the population will at least go out and get hammered next weekend just because of the event. If that doesn’t count for a holiday, then somebody should redefine that term “holiday.”